KORO BERLIN CENTRAL STATION BOOTH2024
Experiential Design
Art Direction Print
Brand Activation A temporary brand activation translating KoRo’s digital-first identity into a physical experience within one of Europe’s busiest transit hubs. Designed as a compact, modular kiosk, the space prioritizes instant recognition, product transparency, and intuitive flow—inviting commuters to engage with the brand in a fast-paced environment.
The experiential design and art direction extend KoRo’s bold yet minimal visual language into the spatial system through strong graphics, open displays, and clear product storytelling. Built for scalability and operational efficiency, the activation bridges digital and physical touchpoints, creating a memorable and accessible brand moment embedded in everyday travel.